TITLE:
Research on Personal Privacy Protection of China in the Era of Big Data
AUTHORS:
Hui Zhao, Haoxin Dong
KEYWORDS:
Personal Data, Big Data, Privacy, Survey
JOURNAL NAME:
Open Journal of Social Sciences,
Vol.5 No.6,
June
19,
2017
ABSTRACT: The purpose of this essay is to investigate the
privacy concerns of Chinese, and to develop relevant protective measures. The
groups are divided into two parts by gender and six parts by ages to analyze
the different gender and different age groups of privacy concerns. The
significance of this study is protecting personal data property. The data of
personal information after finishing processing have economic value. These data
once disclosed, will be not reversible, so it is important to study the
personal privacy in the era of big data and to initiate and enforce legal and
regulatory protection measures. Results show that Chinese’s privacy in public
places for Internet records, friends dynamic and age’s awareness is insufficient;
most people especially female lack privacy protection skills. Educators need to
improve the relevant laws and regulations, promote privacy protection skills
and strengthen the conception of privacy.