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Baldwin, C. Y., & Woodard, J. (2008). The Architecture of Platforms: A Unified View (31 p.). Boston, MA: Harvard Business School.
http://www.hbs.edu/faculty/Publication%20Files/09-034_149607b7-2b95-4316-b4b6-1df66dd34e83.pdf
https://doi.org/10.2139/ssrn.1265155

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