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Karjaluoto, H., Karvonen, J., Kesti, M., Koivumaki, T., Manninen, M., Pakola, J., Ristola, A. and Salo, J. (2005) Factors Affecting Consumer Choice of Mobile Phones: Two Studies from Finland. Journal of Euromarketing, 14, 59-82.
https://doi.org/10.1300/J037v14n03_04

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