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Kim, Y.S., Lee, S.W., Kim, S.R., Jeong, H. and Kim, J.H. (2012) A Product-Service Systems Design Method with Integration of Product Elements and Service Elements Using Affordances. Proceedings of Service Design and Innovation Conference (ServDes), Helsinki.

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• TITLE: A Servitization Process for Small and Medium-Sized Manufacturers

  AUTHORS: Yongse Kim, Heeju Lee, Jihoon Kim

  KEYWORDS: Product-Service Systems, Service Design, Servitization Process, Business Innovation

  JOURNAL NAME: Open Journal of Social Sciences, Vol.3 No.7, July 14, 2015

  ABSTRACT: To improve competitiveness of a manufacturing company through enhanced experience values of customers, service elements are added to a product. The servitization process could take many different routes reflecting various properties of the manufacturing firm and its business contexts. A comprehensive servitization process of the high-level strategy decision and the low-level specific product-service systems design method have been developed at the Service Design Institute of Sungkyunkwan Universty. The servitization case of a small furniture manufacturing company is described in this paper to demonstrate the utility of the servitization method.