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Bruggeman, J., Grunow, D., Leenders, M.A.A.M., Vermeulen, I. and Kuilman, J.G. (2012) Market Positioning: The Shifting Effects of Niche Overlap. Industrial and Corporate Change, 21, 1452-1477. http://dx.doi.org/10.1093/icc/dts009

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