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F. Reichheld, “The Loyalty Effect,” Harvard Business School Press, Boston, 1996.

has been cited by the following article:

• TITLE: Factors Influencing Consumers’ Online Repurchasing Behavior: A Review and Research Agenda

  AUTHORS: Huaiqin Li, Jinhwan Hong

  KEYWORDS: Customer Perceived Value; Satisfaction; Switching Barriers; Repurchase Intention

  JOURNAL NAME: iBusiness, Vol.5 No.4, December 20, 2013

  ABSTRACT: With the rapid development of E-commerce activities, it is of critical importance to identify the determinants of repurchase intention to both researchers and practitioners. This research attempts to explain the relationship between online shopping businesses and customers by testing the model incorporating the mechanisms of perceived value, satisfaction, and consumers’ repurchase intention.