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has been cited by the following article:
TITLE: Factors Influencing Consumers’ Online Repurchasing Behavior: A Review and Research Agenda
AUTHORS: Huaiqin Li, Jinhwan Hong
KEYWORDS: Customer Perceived Value; Satisfaction; Switching Barriers; Repurchase Intention
JOURNAL NAME: iBusiness, Vol.5 No.4, December 20, 2013
ABSTRACT: With the rapid development of E-commerce activities, it is of critical importance to identify the determinants of repurchase intention to both researchers and practitioners. This research attempts to explain the relationship between online shopping businesses and customers by testing the model incorporating the mechanisms of perceived value, satisfaction, and consumers’ repurchase intention.