Customer Satisfaction, Switching Costs and Customer Loyalty: An Empirical Study on the Mobile Telecommunication Service

American Journal of Industrial and Business Management

ISSN Print: 2164-5167
ISSN Online: 2164-5175
www.scirp.net/journal/ajibm
E-mail: [email protected]

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"Customer Satisfaction, Switching Costs and Customer Loyalty: An Empirical Study on the Mobile Telecommunication Service"
written by Noa Willys,
published by American Journal of Industrial and Business Management, Vol.8 No.4, 2018

has been cited by the following article(s):

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[34]	Switching costs, customer satisfaction, and their impact on marketing ethics of medical schemes in South Africa: An enlightened marketing perspective
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[35]	CONSEQUENCES OF PERCEIVED SWITCHING COSTS ON THE SATISFACTION OF MEDICAL SCHEME PATIENTS IN SOUTH AFRICA
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[41]	Technological Acceptance of Cattle Farmers in Mobile Applications for Livestock Digital Marketing


[42]	ERUDITUS

[1]	Driving customer loyalty in digital banking: The mediating role of engagement and the moderating role of switching costs South African Journal of Business Management, 2025 DOI:10.4102/SAJBM.v56i1.5112

[2]	A Review on Machine Learning Methods for Customer Churn Prediction and Recommendations for Business Practitioners IEEE Access, 2024 DOI:10.1109/ACCESS.2024.3402092

[3]	Client Satisfaction in Property Management by Estate Surveyors and Valuers and Legal Practitioners: A Case of RIVTAF Golf Estate, Port Harcourt, Nigeria 2024 International Conference on Science, Engineering and Business for Driving Sustainable Development Goals (SEB4SDG), 2024 DOI:10.1109/SEB4SDG60871.2024.10629783

[4]	Linking psychological needs, perceived financial well-being and loyalty: the role of commercial banks Journal of Financial Services Marketing, 2022 DOI:10.1057/s41264-022-00170-z

[5]	Do switching costs hurt new product development performance? The role of relationship quality and customer involvement Management Decision, 2022 DOI:10.1108/MD-10-2021-1321

[6]	Securing delight and loyalty in a market with low switching costs European Business Review, 2022 DOI:10.1108/EBR-03-2022-0043

[7]	Prioritizing the influencing factors of utaut-2 model toward mobile network service providers Competition and Regulation in Network Industries, 2021 DOI:10.1177/17835917211055377

[8]	Switching costs, customer satisfaction, and their impact on marketing ethics of medical schemes in South Africa: An enlightened marketing perspective Cogent Business & Management, 2020 DOI:10.1080/23311975.2020.1811000

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