has been cited by the following article(s):
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[1]
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Peran Media Sosial Terhadap Consumer Brand Engagement pada Purchase Intention Smartphone di Kota Batam
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Journal of Economic, Management …,
2023 |
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[2]
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확장된 기술수용모델 (ETAM) 을 적용한 유튜브 관광 콘텐츠의 품질, 매체 이용의도, 관광지 방문의도 간의 구조적 관계: 매체풍부성의 조절효과
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호텔관광연구,
2023 |
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[3]
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Can Instagram Attributes Affect Store Loyalty Mediated by Application Engagement and Interaction Intentions?
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JDM (Jurnal Dinamika Manajemen),
2023 |
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[4]
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The Influence of Mobile Marketing and Content Marketing on Shopee User Customer Engagement in Sukabumi City
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International Journal of Economics (IJEC),
2023 |
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[5]
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가상 인플루언서의 CSR 활동 효과 연구
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광고연구,
2023 |
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[6]
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가상 인플루언서의 상호작용성과 스폰서 유형이 광고 효과에 미치는 영향: 진정성의 매개효과를 중심으로
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한국광고홍보학보,
2022 |
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[7]
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Social Impact of CRM on Customer Engagement and User Loyalty to Services by. U
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JOURNAL OF …,
2022 |
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[8]
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Do Social Media Engagement And Usage Differences Really Apprehend The Role Of Social Media Advertising Evaluation In Higher Education?
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Webology (ISSN: 1735 …,
2021 |
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[9]
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Pengaruh Konten Pemasaran, Kualitas Informasi, Keandalan dan Citra Merek Terhadap Customer Engagement
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2021 |
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[10]
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Media richness and adoption intention of voice assistants: a cross-cultural study
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2020 |
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[1]
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Promoting HPV vaccination: effectiveness of mobile short videos for shaping attitudes and influencing behaviors
Humanities and Social Sciences Communications,
2024
DOI:10.1057/s41599-024-03644-8
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