Investigating Gen Z Consumers’ Feministic Identities and Gender-Stereotypical Norms on their Attitude Formation towards Femvertising Campaigns, Impacting Purchase Intention

ISSN Print: 2333-9705
ISSN Online: 2333-9721
www.scirp.net/journal/oalibj
E-mail: [email protected]

Citations

"Investigating Gen Z Consumers’ Feministic Identities and Gender-Stereotypical Norms on their Attitude Formation towards Femvertising Campaigns, Impacting Purchase Intention"
written by Menatallah M. Kassem, Eiman Negm, Sahar R. Abu Gharara,
published by Open Access Library Journal, Vol.11 No.6, 2024

has been cited by the following article(s):

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[1]	Femvertising and consumer behavior: challenging gender stereotypes through feminist advertising in India Revista de Gestão, 2026 DOI:10.1108/REGE-04-2025-0066

[2]	Reklamda Kadın Cinsiyet Rolleri, Femvertising ve Marka Savunuculuğu İlişkisi Akdeniz Üniversitesi İletişim Fakültesi Dergisi, 2025 DOI:10.31123/akil.1630291