Journals Menu
Guidelines & Policies
Follow SCIRP
Contact us
[email protected]
WhatsApp +86 18163351462
(WhatsApp)
Click here to send a message to me 1655362766

SCIRP WeChat

Open Journal of Business and Management

Open Journal of Business and Management

Open Journal of Business and Management

ISSN Print: 2329-3284
ISSN Online: 2329-3292
www.scirp.net/journal/ojbm
E-mail: [email protected]
"The Impact of IMC Messages on Gen Z’s Luxury Hotel Booking Intentions: A Case Study of Marriott’s “The Luxury Collection”"
written by Gavin Rui Jin, Xiaoli Ma,
published by Open Journal of Business and Management, Vol.14 No.4, 2026
has been cited by the following article(s):
  • Google Scholar
  • CrossRef
No relevant information.
Special Issues
Follow SCIRP
Contact us
[email protected]
WhatsApp +86 18163351462(WhatsApp)
Click here to send a message to me 1655362766
Paper Publishing WeChat
SCIRP Newsletter
Copyright © 2006-2026 Scientific Research Publishing Inc. All Rights Reserved.
Top