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[1]
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RAISE framework: robust analytical insights for sales and engagement
Journal of Revenue and Pricing Management,
2026
DOI:10.1057/s41272-026-00579-4
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[2]
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Market Strategy, Organizational Ambidexterity, and Tributary Law: Brazilian Case on a Company Acquisition
British Journal of Marketing Studies,
2025
DOI:10.37745/bjms.2013/vol13n41830
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[3]
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Marketing Strategy in Action: Negotiating a Distribution Center in Brazil
British Journal of Marketing Studies,
2025
DOI:10.37745/bjms.2013/vol13n45363
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