has been cited by the following article(s):
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[1]
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Modelling the determinants of the level of digital technology adoption among fruit juice processing SMEs in Tanzania
Discover Sustainability,
2026
DOI:10.1007/s43621-026-03638-3
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[2]
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Social media marketing: The impact of customers’ awareness of product, price, and place on social media promotion—evidence from small and medium enterprises (SMEs) in Dar es Salaam, Tanzania
African Journal of Empirical Research,
2025
DOI:10.51867/ajernet.6.4.80
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[3]
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Digital marketing strategies and SMEs performance in Tanzania: insights, impact, and implications
Cogent Business & Management,
2024
DOI:10.1080/23311975.2024.2415533
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