Business CEO’s Personal Brand - Articles - Scientific Research Publishing

Preference of Global Shampoo Brands: A Study on Women Consumers (Articles)

Ummay Salma Khanam, Md. Bazlur Rahman

Open Journal of Social Sciences Vol.10 No.12, November 11, 2022

DOI: 10.4236/jss.2022.1012016 483 Downloads 6,686 Views Citations
Impact of Fashion Trends on Visual Merchandising for Promoting Fashion Apparel Brands (Articles)

Sonkar Pratap Akhilendra, Muthusamy Aravendan

Journal of Service Science and Management Vol.16 No.4, August 16, 2023

DOI: 10.4236/jssm.2023.164025 662 Downloads 5,498 Views Citations
Foreign Brand Admiration, Product Perceived Quality and Consumer Behaviour in Nigeria (Articles)

Alfa Abubakar, Hadiza Saidu Abubakar, Cross Ogohi Daniel

Open Journal of Business and Management Vol.11 No.5, September 27, 2023

DOI: 10.4236/ojbm.2023.115141 372 Downloads 1,689 Views Citations
The Influence of Opinion Leaders’ Interaction Quality on Platform Brand Value Based on the Logic of Prosumption (Articles)

Lei Shen, Hai Hou, Yuhong Zhu, Ali Muhammad

iBusiness Vol.15 No.4, December 29, 2023

DOI: 10.4236/ib.2023.154019 285 Downloads 1,169 Views Citations
Innovation Research on the Marketing Model of Light Luxury Jewelry (Articles)

Yajing Gao, Yi Yin, Jiayi Li, Chenggang Li

Journal of Service Science and Management Vol.17 No.3, June 27, 2024

DOI: 10.4236/jssm.2024.173014 333 Downloads 2,050 Views Citations
A Multimodal Discourse Analysis of the Construction of Brand Image in Luxury Menswear Advertising: A Case Study of Advertisements of Zegna (Articles)

Rong Ma

Open Journal of Social Sciences Vol.12 No.7, July 25, 2024

DOI: 10.4236/jss.2024.127030 371 Downloads 2,297 Views Citations
Measuring the Impact of Product Placement Dimensions on Consumers’ Brand Recognition (Articles)

Hana Ayman Ghanem, Eiman Negm, Mona Arslan

Open Access Library Journal Vol.11 No.8, August 22, 2024

DOI: 10.4236/oalib.1111999 280 Downloads 2,251 Views Citations
The Hypervulnerability of the Fan Following Brands of Products Linked to Football Clubs (Articles)

Cleber Augusto do Nascimento

Beijing Law Review Vol.15 No.4, November 29, 2024

DOI: 10.4236/blr.2024.154107 90 Downloads 478 Views Citations
Investigation of Factors That Affecting on Customer Loyalty in Banking Sector in Egypt (Articles)

Mohamed Refat Mahfouz, Monika Fayez, Ahmed Moussa ElSamadicy

Open Access Library Journal Vol.12 No.2, February 26, 2025

DOI: 10.4236/oalib.1112891 142 Downloads 1,280 Views Citations
The Influence of Brand Image Congruence, Relationship Type and Self-Construal on Consumers’ Purchase Intention (Articles)

Shenghong Ye, Guobin Wu

Open Journal of Business and Management Vol.4 No.3, July 28, 2016

DOI: 10.4236/ojbm.2016.43058 2,520 Downloads 5,692 Views Citations
Multi-Agent Nash Q-Learning for Node Security in Personal Privacy (Articles)

Yair Oppenheim

Open Access Library Journal Vol.12 No.8, August 26, 2025

DOI: 10.4236/oalib.1113943 42 Downloads 266 Views Citations
Business Process Models for Integrated Supply Chain Planning in Open Business Environment (Articles)

Hanil Jeong, Hyunbo Cho, Albert Jones, Seongjun Lee, Seokcheon Lee

Journal of Service Science and Management Vol.5 No.1, March 28, 2012

DOI: 10.4236/jssm.2012.51001 6,348 Downloads 12,602 Views Citations
P2P Business Applications: Future and Directions (Articles)

Pankaj Pankaj, Micki Hyde, James A. Rodger

Communications and Network Vol.4 No.3, August 31, 2012

DOI: 10.4236/cn.2012.43029 7,963 Downloads 13,293 Views Citations
The Current Context and Future Trends of the Photovoltaic Business Models in Central and Eastern Europe: Case Study—Romania (Articles)

Adrian Dumitru Tanţău, Maria Alexandra Nichifor, Horaţiu Regneală

Smart Grid and Renewable Energy Vol.5 No.3, March 21, 2014

DOI: 10.4236/sgre.2014.53005 3,764 Downloads 5,767 Views Citations
Assessment of Business Risk and Control Risk in the Libyan Context (Articles)

Esamaddin Khorwatt

Open Journal of Accounting Vol.4 No.1, January 9, 2015

DOI: 10.4236/ojacct.2015.41001 8,169 Downloads 11,201 Views Citations
E-Marketing Development and Its Application in Textile Sector of Pakistan—A Theoretical Review (Articles)

Muhammad Abrar, Xinming Deng, Asif Ali Safeer, Abdul Ghafoor, Sajjad Ahmad Baig

Journal of Service Science and Management Vol.9 No.3, June 22, 2016

DOI: 10.4236/jssm.2016.93031 3,874 Downloads 10,848 Views Citations
Supply Chain Orchestration Leveraging on MNC Networks and Local Resources: Approach Strategies (Articles)

Zhengping Li, Robert De Souza, Mark Goh

Journal of Service Science and Management Vol.9 No.4, July 26, 2016

DOI: 10.4236/jssm.2016.94036 2,455 Downloads 5,301 Views Citations
A Research on the Evolution of Politic-Business Network, Relational Embedded and Family Enterprise Value: Regarding SAMSUNG Group as Example (Articles)

Xiaoxia Huang

Open Journal of Business and Management Vol.4 No.4, September 30, 2016

DOI: 10.4236/ojbm.2016.44069 2,219 Downloads 5,137 Views Citations
Scientific and Practical Basis for the Development and Design of a Management Model (Articles)

Tannia Elizabeth Huertas López, Leonardo Manuel Cuétara Sánchez, Bisleivys Jiménez Valero, Wilson Fabián Criollo Erazo

American Journal of Industrial and Business Management Vol.9 No.5, May 14, 2019

DOI: 10.4236/ajibm.2019.95077 1,027 Downloads 2,650 Views Citations
Relationship between Logistics Firm Size and Business Diversification: An Empirical Study of Chongqing, Area in China (Articles)

Nannan He, Wanshan Wu, Sijing Liu

Open Journal of Statistics Vol.11 No.1, January 5, 2021

DOI: 10.4236/ojs.2021.111001 706 Downloads 2,170 Views Citations

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