Brand Managing Company - Articles - Scientific Research Publishing

Analyzing the Future Development Prospect of “Starbucks” (Articles)

Jing Ye

iBusiness Vol.14 No.3, September 20, 2022

DOI: 10.4236/ib.2022.143012 679 Downloads 4,982 Views Citations
Analysis of the Determinants of the Effectiveness of the Board of Directors in Family Businesses in Cameroon (Articles)

Aboubakar Roukatou, Denise Dretti

Open Journal of Business and Management Vol.10 No.5, September 26, 2022

DOI: 10.4236/ojbm.2022.105134 279 Downloads 1,671 Views Citations
Development and Preliminary Validation of a Scale for Measuring Perceived Professional Stress (SPP) in the Workplace (Articles)

Nana Brigitte, Sawadogo Amidou, Tiama Adama, Paré Kaboré Afsata

Psychology Vol.14 No.10, October 13, 2023

DOI: 10.4236/psych.2023.1410091 281 Downloads 1,233 Views Citations
This article belongs to the Special Issue on Health Psychology and Health Promotion
Total Quality Management as a Tool for Marketing Performance Improvement: A Case of Oil and Gas Company in Iraq (Articles)

Ghada M. Ibrahim, Imtissal Bachir El Akkaoui, Mohammed Waleed Wahbi

Open Journal of Business and Management Vol.12 No.1, January 29, 2024

DOI: 10.4236/ojbm.2024.121025 390 Downloads 1,552 Views Citations
How Do Tech Companies Finance in the Context of Sci-Tech Finance? (Articles)

Hongying Li, Mohd Effandi Yusoff

Chinese Studies Vol.13 No.1, January 31, 2024

DOI: 10.4236/chnstd.2024.131001 313 Downloads 1,226 Views Citations
Changes in the Focus of Shiseido Company’s Women’s Work Policy Since the 1990s (Articles)

Tianyuan Guo

Open Access Library Journal Vol.11 No.11, November 13, 2024

DOI: 10.4236/oalib.1112478 57 Downloads 549 Views Citations
The Effect of Rewards Management System on Job Satisfaction of Staff in Nile Petroleum Corporation Company, South Sudan (Articles)

Aciec Benjamin Garang Kuot

Open Journal of Business and Management Vol.13 No.4, July 23, 2025

DOI: 10.4236/ojbm.2025.134151 238 Downloads 1,388 Views Citations
Clinical and Audiometric Profile and Factors Associated with Hearing Loss in a Brewery in Cameroon (Articles)

Rose Mikponhoué, Sandrine Kemeze, Mênonli Adjobimey, Pulcherie Siewe, Louis Pokam, Audrey Tchieji, Paul Ayélo, Vikkey Hinson

Occupational Diseases and Environmental Medicine Vol.13 No.4, September 26, 2025

DOI: 10.4236/odem.2025.134014 53 Downloads 291 Views Citations
Self-Esteem’s Moderation of Self-Congruity Effects on Brand Loyalty (Articles)

Jane Brannen, Cynthia M. Frisby

Theoretical Economics Letters Vol.7 No.6, October 31, 2017

DOI: 10.4236/tel.2017.76126 2,154 Downloads 6,229 Views Citations
Efficacy of Facebook Fans: Can They Influence Perception of the Brand? (Articles)

Mike Behan

Open Journal of Business and Management Vol.2 No.4, September 18, 2014

DOI: 10.4236/ojbm.2014.24033 5,370 Downloads 8,264 Views Citations
The NOTHING ELSE Brand: A Case Study (Articles)

Dave Brown, Bruce Donaldson, Andrew Parsons, Deborah Macrae, John Kelleher, Mary Yan, Elaine Rush

Food and Nutrition Sciences Vol.6 No.3, March 11, 2015

DOI: 10.4236/fns.2015.63033 3,989 Downloads 5,805 Views Citations
The Correlation of Brand Equity and Crisis: A Review and Directions for Future Research (Articles)

Liuying He, Yaxuan Ran

Modern Economy Vol.6 No.3, March 18, 2015

DOI: 10.4236/me.2015.63036 5,292 Downloads 8,479 Views Citations
Improving Competitive Advantage of Chinese Sports Brand through Brand Management (Articles)

Chuming Hu

Modern Economy Vol.6 No.4, April 17, 2015

DOI: 10.4236/me.2015.64045 6,934 Downloads 10,235 Views Citations
Analysis of Psychological Factors That Influence Preference for Luxury Food and Car Brands Targeting Japanese People (Articles)

Kazutoshi Fujiwara, Shin’ya Nagasawa

American Journal of Industrial and Business Management Vol.5 No.9, September 21, 2015

DOI: 10.4236/ajibm.2015.59059 5,220 Downloads 8,360 Views Citations
Study on Channel Selection Evaluation Model of Painting Material Industry Based on Brand Building (Articles)

Wen Li, Wenbo Wang

Open Journal of Business and Management Vol.3 No.4, October 20, 2015

DOI: 10.4236/ojbm.2015.34042 3,146 Downloads 4,323 Views Citations
Relationships among Purchase Intentions for Luxury Brands and Personality Traits Based on the Big Five (Articles)

Kazutoshi Fujiwara, Shin’ya Nagasawa

American Journal of Industrial and Business Management Vol.5 No.11, November 6, 2015

DOI: 10.4236/ajibm.2015.511063 5,201 Downloads 7,697 Views Citations
Psychological Factors That Influence Preference for Luxury Brands: Effect of “Openness to Experience1” on Psychological Factors for the Development of Purchase Intentions (Articles)

Kazutoshi Fujiwara, Shin’ya Nagasawa

American Journal of Industrial and Business Management Vol.5 No.12, December 21, 2015

DOI: 10.4236/ajibm.2015.512077 4,823 Downloads 6,767 Views Citations
Reimaging Ethiopia through Destination Branding (Articles)

Mulugeta Girma

American Journal of Industrial and Business Management Vol.6 No.2, February 29, 2016

DOI: 10.4236/ajibm.2016.62019 3,401 Downloads 7,164 Views Citations
Evaluation of the Knowledge and Perceptions of Patients towards Generic Medicines in UAE (Articles)

Suleiman I. Sharif, Raneem J. Chaar, Zahraa Z. Albadrani, Jameel S. Shahwan, Mohamed N. Badreddin, Mohamed A. K. Charbaji

Pharmacology & Pharmacy Vol.7 No.9, September 1, 2016

DOI: 10.4236/pp.2016.79045 2,734 Downloads 7,393 Views Citations
Major Determinants that Influence the Choice of Brand of Mobile Phone (Articles)

Frank B. K. Twenefour

Open Journal of Statistics Vol.7 No.4, August 17, 2017

DOI: 10.4236/ojs.2017.74046 2,243 Downloads 9,319 Views Citations

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