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Research on the Social Media Marketing Strategy Improvement of Unitel in Angola in the Digital Marketing Era (Articles)

Zeferson Isaias Caita Nolato, Lei Zhang

Open Access Library Journal Vol.12 No.6, June 27, 2025

DOI: 10.4236/oalib.1113602 105 Downloads 775 Views Citations
Exploring Experience Marketing Strategies: A Case Study of Disneyland (Articles)

Fre Tekeste Gebremedhin, Jihong Shao, Yiqing Xia, Mi Zhou

Open Access Library Journal Vol.12 No.6, June 27, 2025

DOI: 10.4236/oalib.1113673 235 Downloads 2,706 Views Citations
Organizational Leadership Challenges in Federal Marketing Orders Relating to Technology and Market Share (Articles)

Alexander Jason Ott

Open Journal of Business and Management Vol.13 No.4, July 24, 2025

DOI: 10.4236/ojbm.2025.134152 109 Downloads 612 Views Citations
Aligning People for Digital Transformation in Ports: The Role of Internal Marketing, Learning, and Leadership (Articles)

Mohd Khaidzir Farhan Bin Abidin, Abu Bakar Sade, Norizan Mat Saad

Open Journal of Business and Management Vol.13 No.4, July 28, 2025

DOI: 10.4236/ojbm.2025.134153 118 Downloads 662 Views Citations
Research on Optimization of New Media Marketing Strategy for Specialty Agricultural Products in the Background of Rural Revitalization (Articles)

Na Liu, Lina Kan

Open Journal of Business and Management Vol.13 No.5, September 1, 2025

DOI: 10.4236/ojbm.2025.135170 428 Downloads 2,104 Views Citations
Research on the New Media Marketing Strategies of Fabrar Liberia (Articles)

Augusline Euphemia Wheaton, Xiaojuan Zhang

Open Access Library Journal Vol.12 No.9, September 11, 2025

DOI: 10.4236/oalib.1114031 61 Downloads 500 Views Citations
Use of Social Media in Marketing Library Services at Lira University Library (Articles)

Susan Mary Akuku, Ronald Izaruku

Open Access Library Journal Vol.12 No.10, October 28, 2025

DOI: 10.4236/oalib.1114291 77 Downloads 669 Views Citations
Analysis of Airline Marketing Optimization Strategies: Taking Middle Eastern Airlines as an Example (Articles)

Fatima Zahraa Bendriouch

Open Access Library Journal Vol.12 No.11, November 12, 2025

DOI: 10.4236/oalib.1114348 80 Downloads 1,474 Views Citations
Influence of Manipulative Marketing Tactics (Articles)

Gila Berlagosky, Taly Furer, Jackie Silbering

Open Journal of Business and Management Vol.13 No.6, November 14, 2025

DOI: 10.4236/ojbm.2025.136222 121 Downloads 897 Views Citations
Sponsorship Disclosure on Instagram: A Systematic Review of Research from 2020 to 2025 (Articles)

Busye Uysal, Melanie Fernandes, Anna Luiza Shakhmurzaeva

Advances in Literary Study Vol.14 No.1, January 15, 2026

DOI: 10.4236/als.2026.141004 94 Downloads 835 Views Citations
The Extent of Use of Selected Social Media Applications in the Marketing of Library Services to Postgraduate Students: A Study of Mahatma Gandhi Graduate Library, University of Nairobi, Kenya (Articles)

Emily Anyango Amek

Open Access Library Journal Vol.13 No.1, January 22, 2026

DOI: 10.4236/oalib.1114100 64 Downloads 322 Views Citations
Strategies for Enrollment Managers at Historically Black Colleges and Universities: A Single Case Study (Articles)

Johnny B. McDonald, Charles R. Needham

Open Journal of Business and Management Vol.8 No.3, May 29, 2020

DOI: 10.4236/ojbm.2020.83084 1,069 Downloads 3,090 Views Citations
Astronomy and Sun Cult in the Swedish Bronze Age (Articles)

Nils-Axel Mörner, Bob G. Lind

International Journal of Astronomy and Astrophysics Vol.8 No.2, May 9, 2018

DOI: 10.4236/ijaa.2018.82010 2,624 Downloads 9,379 Views Citations
Impacts of COVID-19 on the Garment Sector of Bangladesh (Articles)

Md. Sharif Hossain, Shah Alam

American Journal of Industrial and Business Management Vol.12 No.3, March 31, 2022

DOI: 10.4236/ajibm.2022.123026 846 Downloads 9,326 Views Citations
Blockchain Technology in Supply Chain Management: Enhancing Transparency and Efficiency (Articles)

Kazi Md Shahadat Hossain, Tahera Shabnam, Md Abdul Ahad, Bilkish Nurani, Md Ekramul Hoque

Open Access Library Journal Vol.12 No.1, January 27, 2025

DOI: 10.4236/oalib.1112874 259 Downloads 2,018 Views Citations
China’s Resource-Backed Debt Model for Africa: The Cases of DRC, Kenya, and Zimbabwe (Articles)

Emiliano Finocchi, Flavio Finocchi

Open Journal of Business and Management Vol.13 No.3, May 29, 2025

DOI: 10.4236/ojbm.2025.133119 92 Downloads 784 Views Citations
Invisible Inequities: How Algorithmic Marketing Reinforces Bias (Articles)

Jaimee Nguyen

Open Journal of Business and Management Vol.13 No.6, November 27, 2025

DOI: 10.4236/ojbm.2025.136231 85 Downloads 753 Views Citations
Organizational Performance and Retail Challenges: A Structural Equation Approach (Articles)

Rajwinder Singh, Harminder Singh Sandhu, Bhimaraya A. Metri, Rajinder Kaur

iBusiness Vol.3 No.2, June 28, 2011

DOI: 10.4236/ib.2011.32022 7,631 Downloads 15,009 Views Citations
Supply Chain Integration, a Chain of Efficient Utilization of Information Technology: Its Benefits & Challenges (Articles)

Regine Adele Ngono Fouda

Open Journal of Applied Sciences Vol.2 No.4, December 26, 2012

DOI: 10.4236/ojapps.2012.24044 5,085 Downloads 10,636 Views Citations
Unmet Needs in the Treatment of Rheumatoid Arthritis (Articles)

Janet Pope, Bernard Combe

Open Journal of Rheumatology and Autoimmune Diseases Vol.3 No.2, May 16, 2013

DOI: 10.4236/ojra.2013.32011 8,779 Downloads 16,914 Views Citations

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