Strategic Green Marketing Orientation SGMO - Articles

Consumer Responses to Green Marketing in Cambodia (Articles)

Leaksmy Chhay, Md Manik Mian, Rathny Suy

Open Journal of Social Sciences Vol.3 No.10, October 23, 2015

DOI: 10.4236/jss.2015.310013 4,882 Downloads 9,940 Views Citations
Examining the Influence of Consumer Green Consumption Intention and Enterprise Environmental Awareness toward Enterprise Marketing Sustainability (Articles)

Yulianawati , Muhammad Abdullah Khan, John Wiredu

American Journal of Industrial and Business Management Vol.14 No.11, November 12, 2024

DOI: 10.4236/ajibm.2024.1411070 234 Downloads 1,614 Views Citations
Consumer Behavior of Firestone Liberia (Articles)

Yealu G. Kogar, Jihong Shao

Open Access Library Journal Vol.12 No.3, March 20, 2025

DOI: 10.4236/oalib.1113011 115 Downloads 794 Views Citations
Beyond Algorithms: A Comprehensive Analysis of AI-Driven Personalization in Strategic Communications (Articles)

Natalie Nkembuh

Journal of Computer and Communications Vol.12 No.10, October 24, 2024

DOI: 10.4236/jcc.2024.1210009 369 Downloads 3,800 Views Citations
This article belongs to the Special Issue on Machine Learning and its Applications
Is E-Marketing the Future of Marketing Field (Articles)

Paulus H. A. Andreki, Rashad Yazdanifard

American Journal of Industrial and Business Management Vol.4 No.7, July 9, 2014

DOI: 10.4236/ajibm.2014.47040 10,888 Downloads 19,793 Views Citations
The Effect of Phenomenon in Social Media Marketing Activities (Articles)

Dilek Kiraz, Murat Basal

Open Journal of Business and Management Vol.12 No.2, March 21, 2024

DOI: 10.4236/ojbm.2024.122051 820 Downloads 3,909 Views Citations
Exploration and Innovation: Cultural Marketing for Jewelry Brands Research on Model Innovation (Articles)

Xueli Zhang, Yarou Li, Yixin Zhong, Shuai Wang

Advances in Journalism and Communication Vol.12 No.2, June 28, 2024

DOI: 10.4236/ajc.2024.122019 348 Downloads 2,883 Views Citations
Guerrilla Marketing—Innovative or Parasitic Marketing? (Articles)

Gerd Nufer

Modern Economy Vol.4 No.9A, August 15, 2013

DOI: 10.4236/me.2013.49A001 14,335 Downloads 27,193 Views Citations
This article belongs to the Special Issue on Marketing Management
A Study on the Performance of SMEs through Entrepreneurial Marketing Dimensions (Articles)

Iftekhar Mahfuz, Md. Mamun Habib, Shahedul Islam, Aidah Rasanat Islam, Irin Nahar Maghnolia Shara

Journal of Service Science and Management Vol.18 No.2, March 27, 2025

DOI: 10.4236/jssm.2025.182007 229 Downloads 2,078 Views Citations
A Technical Note: Orientation of Cracks and Hydrology in a Shrink-Swell Soil (Articles)

Takele M. Dinka, Robert J. Lascano

Open Journal of Soil Science Vol.2 No.2, June 22, 2012

DOI: 10.4236/ojss.2012.22013 5,597 Downloads 8,858 Views Citations
Statistical Analysis for the Abrasive Wear Behavior of Al 6061 (Articles)

Mohd Shadab Khan, Zahir Hasan, Yaqoob Ali Ansari

Journal of Minerals and Materials Characterization and Engineering Vol.2 No.4, July 23, 2014

DOI: 10.4236/jmmce.2014.24034 3,666 Downloads 5,619 Views Citations
Sovereign Marketing: A New Strategy of Marketing (Articles)

Gouher Ahmed

Theoretical Economics Letters Vol.7 No.5, August 18, 2017

DOI: 10.4236/tel.2017.75100 2,985 Downloads 10,123 Views Citations
This article belongs to the Special Issue on Economics and Management Strategies
Education Marketing Research (Articles)

Xiaogang Yang

Theoretical Economics Letters Vol.6 No.5, October 21, 2016

DOI: 10.4236/tel.2016.65111 4,718 Downloads 13,724 Views Citations
E-Marketing and Its Strategies: Digital Opportunities and Challenges (Articles)

Allam Jaas

Open Journal of Business and Management Vol.10 No.2, March 22, 2022

DOI: 10.4236/ojbm.2022.102046 3,368 Downloads 31,312 Views Citations
Strategic Compensation as a Factor of Attraction for Students Graduating in Business Administration: A Brazilian Case (Articles)

Francisco Junior da Silva Leitão, João Paulo Corrêa Da Silva, Cristina Lourenço Ubeda

Journal of Human Resource and Sustainability Studies Vol.4 No.3, August 5, 2016

DOI: 10.4236/jhrss.2016.43018 2,511 Downloads 8,438 Views Citations
Strategic Leadership and Employee Engagement, Evidences from an African Industrial Setting (Articles)

Hannah Muzee, Vincent Bagire, Muhammed Ngoma

Open Access Library Journal Vol.3 No.8, August 29, 2016

DOI: 10.4236/oalib.1102907 3,117 Downloads 8,546 Views Citations
Effects of the Strategic Values on the Performance of Technical Training Institutions in Meru County, Kenya (Articles)

George Mungiria Muthaa

Open Journal of Social Sciences Vol.6 No.9, August 30, 2018

DOI: 10.4236/jss.2018.69001 920 Downloads 2,582 Views Citations
Strategic Choices and Performance of SMEs in Congo (DRC) (Articles)

Nahano Balemba

Open Access Library Journal Vol.10 No.2, February 6, 2023

DOI: 10.4236/oalib.1109644 202 Downloads 1,650 Views Citations
The Role of Strategic Leadership on Organisational Performance (Articles)

Chefor Patrick, Yuxin Lu

Open Access Library Journal Vol.12 No.9, September 26, 2025

DOI: 10.4236/oalib.1113798 173 Downloads 1,784 Views Citations
Studying the Status of Marketing Mix (7Ps) in Consumer Cooperatives at Ilam Province from Members’ Perspectives (Articles)

Purashraf Yasanallah, Vahid Bidram

American Journal of Industrial and Business Management Vol.2 No.4, October 31, 2012

DOI: 10.4236/ajibm.2012.24025 22,148 Downloads 36,652 Views Citations

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