Marketing Capability - Articles - Scientific Research Publishing

Sponsorship Disclosure on Instagram: A Systematic Review of Research from 2020 to 2025 (Articles)

Busye Uysal, Melanie Fernandes, Anna Luiza Shakhmurzaeva

Advances in Literary Study Vol.14 No.1, January 15, 2026

DOI: 10.4236/als.2026.141004 94 Downloads 835 Views Citations
The Extent of Use of Selected Social Media Applications in the Marketing of Library Services to Postgraduate Students: A Study of Mahatma Gandhi Graduate Library, University of Nairobi, Kenya (Articles)

Emily Anyango Amek

Open Access Library Journal Vol.13 No.1, January 22, 2026

DOI: 10.4236/oalib.1114100 64 Downloads 322 Views Citations
Strategies for Enrollment Managers at Historically Black Colleges and Universities: A Single Case Study (Articles)

Johnny B. McDonald, Charles R. Needham

Open Journal of Business and Management Vol.8 No.3, May 29, 2020

DOI: 10.4236/ojbm.2020.83084 1,069 Downloads 3,091 Views Citations
Enhancement of Available Transfer Capability with Facts Device in the Competitive Power Market (Articles)

Bairavan V. Manikandan, Sathiasamuel C. Raja, Paramasivam Venkatesh

Engineering Vol.2 No.5, May 31, 2010

DOI: 10.4236/eng.2010.25044 6,872 Downloads 14,238 Views Citations
Benefits of DfX in Requirements Engineering (Articles)

Jari Lehto, Janne Harkonen, Harri Haapasalo, Pekka Belt, Matti Mottonen, Pasi Kuvaja

Technology and Investment Vol.2 No.1, February 25, 2011

DOI: 10.4236/ti.2011.21004 19,139 Downloads 39,360 Views Citations
How Would the Trackless Tram System and Public-Private Partnership (PPP) Apply to Bulawayo? (Articles)

Vinnet Ndlovu, Peter Newman

Current Urban Studies Vol.9 No.1, February 2, 2021

DOI: 10.4236/cus.2021.91002 672 Downloads 2,256 Views Citations
A Bibliometric Literature Review of Green Supply Chain Management and Its Impacts Using VOSviewer and R (Bibliometrix) (Articles)

Christian Ayemoma Apolaagoa, Abdul-Razak Muhammed, Rakibu Suglo Zuzie, Abraham Owusu

Journal of Service Science and Management Vol.16 No.3, June 30, 2023

DOI: 10.4236/jssm.2023.163021 432 Downloads 2,129 Views Citations
The Jordanian Paradox: An Institutional Analysis of the Gap between Women’s Capabilities and Economic Empowerment (Articles)

Rasha Ahmad Al-Rkebat

Advances in Applied Sociology Vol.15 No.12, December 29, 2025

DOI: 10.4236/aasoci.2025.1512078 69 Downloads 430 Views Citations
Invisible Inequities: How Algorithmic Marketing Reinforces Bias (Articles)

Jaimee Nguyen

Open Journal of Business and Management Vol.13 No.6, November 27, 2025

DOI: 10.4236/ojbm.2025.136231 85 Downloads 753 Views Citations
A-Site Effect on the Conversion of Bio-Ethanol into Isobutene over Ternary A₁Zn_yZr_zO_n Catalysts (Articles)

Feng Liu, Yong Men, Jinguo Wang, Xiaoxiong Huang, Biao Zhao, Rong He

Modern Research in Catalysis Vol.5 No.3, July 20, 2016

DOI: 10.4236/mrc.2016.53009 2,040 Downloads 3,290 Views Citations
Critical Information Infrastructure Protection and Cybersecurity in New York State: Governance Models, Practices, and Crisis Escalation Procedures—A Vital Discussion for the Future of New York’s Security (Articles)

Robb Shawe

Journal of Software Engineering and Applications Vol.18 No.6, June 20, 2025

DOI: 10.4236/jsea.2025.186011 143 Downloads 699 Views Citations
Retail Modernization in Peru: The Dilemma for Traditional Retail (Articles)

Pablo Alocen

Open Journal of Business and Management Vol.13 No.5, September 5, 2025

DOI: 10.4236/ojbm.2025.135177 189 Downloads 1,491 Views Citations
Should Consumer Goods Companies Engage in Social Good Programs? Evidence from Latin America (Articles)

Pablo Alocén

Modern Economy Vol.16 No.12, December 22, 2025

DOI: 10.4236/me.2025.1612090 30 Downloads 342 Views Citations
Examining Gender Inequality and Female Health Outcomes: A Cross-National Analysis of Structural Determinants, Capabilities, and Policy Implications (Articles)

Wullianallur Raghupathi, Sarah Jinhui Wu

Health Vol.18 No.1, January 5, 2026

DOI: 10.4236/health.2026.181002 62 Downloads 470 Views Citations
Sprouting Wings in the Hyper-Colonial: High-Octane Desire and Youth-Targeted Market Predation (Articles)

Mark B. Borg

Psychology Vol.1 No.4, November 18, 2010

DOI: 10.4236/psych.2010.14040 6,676 Downloads 10,770 Views Citations
Adoption and Use of Household Microgeneration Heat Technologies (Articles)

Sally Caird, Robin Roy

Low Carbon Economy Vol.1 No.2, January 18, 2011

DOI: 10.4236/lce.2010.12008 7,086 Downloads 13,154 Views Citations
Evolving Green Aviation Transport System: A Hoilistic Approah to Sustainable Green Market Development (Articles)

A. N. Sarkar

American Journal of Climate Change Vol.1 No.3, September 20, 2012

DOI: 10.4236/ajcc.2012.13014 19,108 Downloads 32,669 Views Citations
Retail Pricing under Contract Self-Selection: An Empirical Exploration (Articles)

Yuanfang Lin, Lianhua Li

Technology and Investment Vol.4 No.1B, January 17, 2013

DOI: 10.4236/ti.2013.41B007 3,611 Downloads 5,517 Views Citations
Attitude and Needs of Thai People in Selecting Domestic Low-Cost Airlines (Articles)

Sittichai Charoensettasilp, Chong Wu

American Journal of Industrial and Business Management Vol.3 No.2, April 23, 2013

DOI: 10.4236/ajibm.2013.32023 7,494 Downloads 12,644 Views Citations
Research on the Tourism Effect and Marketing Strategy of Convention & Exposition Industry: A Case Study of Shenzhen City of China (Articles)

Rong Wu, Mu Zhang

Journal of Service Science and Management Vol.6 No.2, June 10, 2013

DOI: 10.4236/jssm.2013.62015 9,931 Downloads 14,879 Views Citations

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