Marketing Mix - Articles - Scientific Research Publishing

Strategies for Enrollment Managers at Historically Black Colleges and Universities: A Single Case Study (Articles)

Johnny B. McDonald, Charles R. Needham

Open Journal of Business and Management Vol.8 No.3, May 29, 2020

DOI: 10.4236/ojbm.2020.83084 1,069 Downloads 3,090 Views Citations
Analytical Method to Monitor Industrial Pickling Baths Initially Constituted by HF, HNO₃ (Articles)

Brigitte Dustou, Laure Latapie, Fabien Chauvet, Jean-Michel Bergerat, Theodore Tzedakis

Journal of Analytical Sciences, Methods and Instrumentation Vol.7 No.4, December 29, 2017

DOI: 10.4236/jasmi.2017.74009 2,877 Downloads 6,504 Views Citations
Seepage Mitigation in Hydropower Dams by Optimization in Roller Compacted Concrete Interlayer (Monoliths) Joint Bonding Technology (Articles)

Junjie Jin, Qingguo Zhou, Yuanguang Liu, Shuncai Ning

Open Journal of Civil Engineering Vol.12 No.1, March 31, 2022

DOI: 10.4236/ojce.2022.121009 308 Downloads 1,499 Views Citations
Enhancing Sustainability and Performance of Warm Mix High Volume Rubber Composite Modified Asphalt for Road Construction (Articles)

Prodhan Md Safiq Raihan, Md Monir Hossain

World Journal of Engineering and Technology Vol.13 No.2, April 29, 2025

DOI: 10.4236/wjet.2025.132015 115 Downloads 849 Views Citations
Warm Mix Asphalt: Natural Additives and Sustainable Technologies for Reducing Environmental Pollution (Articles)

Prodhan Md Safiq Raihan, Robinson Vega Diaz, Lei Wan

World Journal of Engineering and Technology Vol.13 No.4, September 15, 2025

DOI: 10.4236/wjet.2025.134049 102 Downloads 729 Views Citations
Guidelines for Hospital Managers Implementing DRGs (Articles)

Panos Panagiotopoulos, Nikos Maniadakis

Open Journal of Applied Sciences Vol.16 No.1, January 15, 2026

DOI: 10.4236/ojapps.2026.161014 74 Downloads 443 Views Citations
Invisible Inequities: How Algorithmic Marketing Reinforces Bias (Articles)

Jaimee Nguyen

Open Journal of Business and Management Vol.13 No.6, November 27, 2025

DOI: 10.4236/ojbm.2025.136231 85 Downloads 752 Views Citations
Sprouting Wings in the Hyper-Colonial: High-Octane Desire and Youth-Targeted Market Predation (Articles)

Mark B. Borg

Psychology Vol.1 No.4, November 18, 2010

DOI: 10.4236/psych.2010.14040 6,676 Downloads 10,769 Views Citations
Adoption and Use of Household Microgeneration Heat Technologies (Articles)

Sally Caird, Robin Roy

Low Carbon Economy Vol.1 No.2, January 18, 2011

DOI: 10.4236/lce.2010.12008 7,086 Downloads 13,154 Views Citations
Evolving Green Aviation Transport System: A Hoilistic Approah to Sustainable Green Market Development (Articles)

A. N. Sarkar

American Journal of Climate Change Vol.1 No.3, September 20, 2012

DOI: 10.4236/ajcc.2012.13014 19,106 Downloads 32,667 Views Citations
Retail Pricing under Contract Self-Selection: An Empirical Exploration (Articles)

Yuanfang Lin, Lianhua Li

Technology and Investment Vol.4 No.1B, January 17, 2013

DOI: 10.4236/ti.2013.41B007 3,611 Downloads 5,517 Views Citations
Research on the Tourism Effect and Marketing Strategy of Convention & Exposition Industry: A Case Study of Shenzhen City of China (Articles)

Rong Wu, Mu Zhang

Journal of Service Science and Management Vol.6 No.2, June 10, 2013

DOI: 10.4236/jssm.2013.62015 9,931 Downloads 14,878 Views Citations
Winning Consumers through Experience: Competition between Domestic and International Businesses (Articles)

Yan Liu, Dahai Dong

American Journal of Industrial and Business Management Vol.3 No.3, July 5, 2013

DOI: 10.4236/ajibm.2013.33040 5,351 Downloads 8,509 Views Citations
R&D-Marketing Integration and Performance—Evidence Provided by Agricultural Science and Technology Enterprises (Articles)

Qiong Yao, Meisi Xu, Hua Song, Wenfang Jiang, Yong Zhang

Journal of Service Science and Management Vol.7 No.1, February 7, 2014

DOI: 10.4236/jssm.2014.71003 15,141 Downloads 19,165 Views Citations
Antibiotics/antibacterial drug use, their marketing and promotion during the post-antibiotic golden age and their role in emergence of bacterial resistance (Articles)

Godfrey S. Bbosa, Norah Mwebaza, John Odda, David B. Kyegombe, Muhammad Ntale

Health Vol.6 No.5, February 24, 2014

DOI: 10.4236/health.2014.65059 22,501 Downloads 33,503 Views Citations
Social Media in Science Marketing-Framework, Instruments, and Strategies. Cases from German Research Institutes (Articles)

Oliver Mauroner, Dorit Fauck

Open Journal of Business and Management Vol.2 No.3, July 29, 2014

DOI: 10.4236/ojbm.2014.23030 4,953 Downloads 8,545 Views Citations
An Exploratory Study on Technological Innovation of Agricultural Science and Technology Enterprises in China (Articles)

Qiong Yao, Meisi Xu, Wenfang Jiang, Yong Zhang

iBusiness Vol.6 No.3, August 29, 2014

DOI: 10.4236/ib.2014.63011 3,654 Downloads 5,258 Views Citations
Safety and Efficacy of Combination Therapy with Insulin Glargine and Oral Hypoglycaemic Agents Including DPP-4 Inhibitors in Japanese T2DM Patients: ALOHA 2 Study, a Post-Marketing Surveillance for Lantus^® (Articles)

Masayuki Kobayashi, Shoko Tsukube, Yukio Ikeda, Yujin Shuto

Journal of Diabetes Mellitus Vol.4 No.4, October 16, 2014

DOI: 10.4236/jdm.2014.44039 5,556 Downloads 9,089 Views Citations
A Survey of the Effect of Social Media Marketing on Online Shopping of Customers by Mediating Variables (Articles)

Alireza Mohammadpour, Taher Roshandel Arbatani, Tahmoures Hassan Gholipour, Fereshteh Farzianpour, Shadi Hosseini

Journal of Service Science and Management Vol.7 No.5, October 31, 2014

DOI: 10.4236/jssm.2014.75034 21,251 Downloads 29,674 Views Citations
An Investigation of Various Government Programs, Trade and Industrial Policies on Growth and Development of Small Scale Industries toward Their Marketing Activities in Nigeria (Articles)

Mufutau Akanbi Awoniyi

American Journal of Industrial and Business Management Vol.4 No.12, December 23, 2014

DOI: 10.4236/ajibm.2014.412084 4,461 Downloads 6,104 Views Citations

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