Luxury Hotel Marketing - Articles - Scientific Research Publishing

Aligning People for Digital Transformation in Ports: The Role of Internal Marketing, Learning, and Leadership (Articles)

Mohd Khaidzir Farhan Bin Abidin, Abu Bakar Sade, Norizan Mat Saad

Open Journal of Business and Management Vol.13 No.4, July 28, 2025

DOI: 10.4236/ojbm.2025.134153 136 Downloads 736 Views Citations
Research on Optimization of New Media Marketing Strategy for Specialty Agricultural Products in the Background of Rural Revitalization (Articles)

Na Liu, Lina Kan

Open Journal of Business and Management Vol.13 No.5, September 1, 2025

DOI: 10.4236/ojbm.2025.135170 478 Downloads 2,311 Views Citations
Research on the New Media Marketing Strategies of Fabrar Liberia (Articles)

Augusline Euphemia Wheaton, Xiaojuan Zhang

Open Access Library Journal Vol.12 No.9, September 11, 2025

DOI: 10.4236/oalib.1114031 65 Downloads 557 Views Citations
Use of Social Media in Marketing Library Services at Lira University Library (Articles)

Susan Mary Akuku, Ronald Izaruku

Open Access Library Journal Vol.12 No.10, October 28, 2025

DOI: 10.4236/oalib.1114291 83 Downloads 735 Views Citations
Analysis of Airline Marketing Optimization Strategies: Taking Middle Eastern Airlines as an Example (Articles)

Fatima Zahraa Bendriouch

Open Access Library Journal Vol.12 No.11, November 12, 2025

DOI: 10.4236/oalib.1114348 83 Downloads 1,666 Views Citations
Influence of Manipulative Marketing Tactics (Articles)

Gila Berlagosky, Taly Furer, Jackie Silbering

Open Journal of Business and Management Vol.13 No.6, November 14, 2025

DOI: 10.4236/ojbm.2025.136222 128 Downloads 968 Views Citations
Sponsorship Disclosure on Instagram: A Systematic Review of Research from 2020 to 2025 (Articles)

Busye Uysal, Melanie Fernandes, Anna Luiza Shakhmurzaeva

Advances in Literary Study Vol.14 No.1, January 15, 2026

DOI: 10.4236/als.2026.141004 122 Downloads 990 Views Citations
The Extent of Use of Selected Social Media Applications in the Marketing of Library Services to Postgraduate Students: A Study of Mahatma Gandhi Graduate Library, University of Nairobi, Kenya (Articles)

Emily Anyango Amek

Open Access Library Journal Vol.13 No.1, January 22, 2026

DOI: 10.4236/oalib.1114100 71 Downloads 361 Views Citations
Innovation Strategies and Firm Performance: Evidence from Kenyan Manufacturing Firms (Articles)

Kamara Tejan Andrew Rollings, Dusingize Jean Paul, Mokete Ntahleng Idlert, Berté Zié Kalifa, Messangan Maynard, Ishaku Hanatu

Open Journal of Business and Management Vol.14 No.4, June 29, 2026

DOI: 10.4236/ojbm.2026.144096 16 Downloads 84 Views Citations
Strategies for Enrollment Managers at Historically Black Colleges and Universities: A Single Case Study (Articles)

Johnny B. McDonald, Charles R. Needham

Open Journal of Business and Management Vol.8 No.3, May 29, 2020

DOI: 10.4236/ojbm.2020.83084 1,084 Downloads 3,147 Views Citations
Invisible Inequities: How Algorithmic Marketing Reinforces Bias (Articles)

Jaimee Nguyen

Open Journal of Business and Management Vol.13 No.6, November 27, 2025

DOI: 10.4236/ojbm.2025.136231 95 Downloads 843 Views Citations
Sprouting Wings in the Hyper-Colonial: High-Octane Desire and Youth-Targeted Market Predation (Articles)

Mark B. Borg

Psychology Vol.1 No.4, November 18, 2010

DOI: 10.4236/psych.2010.14040 6,721 Downloads 10,839 Views Citations
Adoption and Use of Household Microgeneration Heat Technologies (Articles)

Sally Caird, Robin Roy

Low Carbon Economy Vol.1 No.2, January 18, 2011

DOI: 10.4236/lce.2010.12008 7,146 Downloads 13,247 Views Citations
Evolving Green Aviation Transport System: A Hoilistic Approah to Sustainable Green Market Development (Articles)

A. N. Sarkar

American Journal of Climate Change Vol.1 No.3, September 20, 2012

DOI: 10.4236/ajcc.2012.13014 19,181 Downloads 32,805 Views Citations
Retail Pricing under Contract Self-Selection: An Empirical Exploration (Articles)

Yuanfang Lin, Lianhua Li

Technology and Investment Vol.4 No.1B, January 17, 2013

DOI: 10.4236/ti.2013.41B007 3,688 Downloads 5,609 Views Citations
Attitude and Needs of Thai People in Selecting Domestic Low-Cost Airlines (Articles)

Sittichai Charoensettasilp, Chong Wu

American Journal of Industrial and Business Management Vol.3 No.2, April 23, 2013

DOI: 10.4236/ajibm.2013.32023 7,531 Downloads 12,718 Views Citations
Research on the Tourism Effect and Marketing Strategy of Convention & Exposition Industry: A Case Study of Shenzhen City of China (Articles)

Rong Wu, Mu Zhang

Journal of Service Science and Management Vol.6 No.2, June 10, 2013

DOI: 10.4236/jssm.2013.62015 9,966 Downloads 14,943 Views Citations
Winning Consumers through Experience: Competition between Domestic and International Businesses (Articles)

Yan Liu, Dahai Dong

American Journal of Industrial and Business Management Vol.3 No.3, July 5, 2013

DOI: 10.4236/ajibm.2013.33040 5,383 Downloads 8,577 Views Citations
R&D-Marketing Integration and Performance—Evidence Provided by Agricultural Science and Technology Enterprises (Articles)

Qiong Yao, Meisi Xu, Hua Song, Wenfang Jiang, Yong Zhang

Journal of Service Science and Management Vol.7 No.1, February 7, 2014

DOI: 10.4236/jssm.2014.71003 15,184 Downloads 19,264 Views Citations
Antibiotics/antibacterial drug use, their marketing and promotion during the post-antibiotic golden age and their role in emergence of bacterial resistance (Articles)

Godfrey S. Bbosa, Norah Mwebaza, John Odda, David B. Kyegombe, Muhammad Ntale

Health Vol.6 No.5, February 24, 2014

DOI: 10.4236/health.2014.65059 22,552 Downloads 33,662 Views Citations

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