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Promotional Strategies and Consumers’ Purchase Intention on Garment Bazaar Retailers
(Articles)
Joseph L. Adan
,
Raquel G. Ramos
Open Journal of Business and Management
Vol.11 No.2
, March 22, 2023
DOI:
10.4236/ojbm.2023.112033
992
Downloads
19,967
Views
Citations
Perception and Preferences of Consumers in the Retail Sector: A Case Study in the City of Loja-Ecuador
(Articles)
Max Boada
,
Maria Boada
,
Francisco Morocho
Open Journal of Business and Management
Vol.11 No.3
, May 31, 2023
DOI:
10.4236/ojbm.2023.113074
533
Downloads
4,080
Views
Citations
The Mediating Role of Risk, Credibility, and Convenience in the Relationship between Initial Trust and Purchase Intention in Online Shopping
(Articles)
Vijayakumaran Kathiarayan
Technology and Investment
Vol.14 No.3
, August 29, 2023
DOI:
10.4236/ti.2023.143010
553
Downloads
2,674
Views
Citations
A Study on the Influence Mechanism of Chinese Residents’ Willingness to Allocate Assets in the Context of Confucian Culture—An Empirical Analysis Based on Structural Equation Modeling
(Articles)
Zhibin Tao
,
Jiaxiao Chao
Open Journal of Business and Management
Vol.11 No.5
, September 21, 2023
DOI:
10.4236/ojbm.2023.115131
254
Downloads
933
Views
Citations
The Role of Rivers in the United States 19th Century Territorial Expansion from the Mississippi River to the Pacific Ocean
(Articles)
Kenneth Ray Olson
Open Journal of Soil Science
Vol.13 No.12
, December 8, 2023
DOI:
10.4236/ojss.2023.1312024
1,246
Downloads
4,672
Views
Citations
Beyond the Screen: The Influence of Media Sources on Egyptian Tweens’ Purchase Intentions with the Intervening Role of Para-Social Relationships
(Articles)
Mirna Serag El Din
,
Sahar Raafat Abu Gharara
,
Ayman Hassan Metwally
Open Access Library Journal
Vol.12 No.5
, May 14, 2025
DOI:
10.4236/oalib.1113214
103
Downloads
789
Views
Citations
The Impact of Social Media Marketing Strategies on Consumer Purchase Intention in the Brewery Industry in Liberia
(Articles)
Benetta S. Blessed Daye
,
Fenfen Zhao
Open Access Library Journal
Vol.12 No.10
, October 10, 2025
DOI:
10.4236/oalib.1114122
117
Downloads
1,196
Views
Citations
The Impact of Generative Artificial Intelligence in Advertising on Multi-Generational Purchase Intentions: An Empirical Study in China
(Articles)
Nada Essam Ahmed Fouad Shoukery
Open Journal of Business and Management
Vol.14 No.2
, March 26, 2026
DOI:
10.4236/ojbm.2026.142070
119
Downloads
810
Views
Citations
Influencing Factors on Tourists’ Purchase Intention for Intangible Cultural Heritage Souvenir: A Case of Wangkui Shadow Souvenir
(Articles)
Haiying Liu
,
Chanchai Bunchapatanasakda
,
Chuantong Zhang
,
Shujuan Zhao
,
Dan Wang
Modern Economy
Vol.10 No.11
, November 21, 2019
DOI:
10.4236/me.2019.1011142
1,798
Downloads
3,695
Views
Citations
Going Viral for a Greener Future: How to Harness the Power of Active Viral Marketing in Green Product Campaigns
(Articles)
Serveh Saeidi
,
Svend Hollensen
American Journal of Industrial and Business Management
Vol.13 No.12
, December 21, 2023
DOI:
10.4236/ajibm.2023.1312077
470
Downloads
2,446
Views
Citations
Differential Effects of Single- and Multi-Business Model Car Companies on Consumer Purchase Intentions for Electric Vehicles
(Articles)
Hasna Jabah
,
Mozammal Haque
Open Journal of Business and Management
Vol.14 No.2
, March 12, 2026
DOI:
10.4236/ojbm.2026.142062
91
Downloads
493
Views
Citations
Performance of Risk Measures in Portfolio Construction on Central and South-East European Emerging Markets
(Articles)
Jelena Vidovic
American Journal of Operations Research
Vol.1 No.4
, December 5, 2011
DOI:
10.4236/ajor.2011.14027
4,345
Downloads
8,379
Views
Citations
Optimal Generator Portfolio in Day-Ahead Market under Uncertain Carbon Tax Policy
(Articles)
Shengyuan Chen
,
Ming Zhao
American Journal of Operations Research
Vol.1 No.4
, December 5, 2011
DOI:
10.4236/ajor.2011.14031
4,644
Downloads
8,431
Views
Citations
On the Insignificant Cross-Sectional Risk-Return Relationship
(Articles)
Gerald H. L. Cheang
,
Joseph C. S. Kang
,
Michael Z. F. Li
Journal of Mathematical Finance
Vol.2 No.1
, February 28, 2012
DOI:
10.4236/jmf.2012.21004
4,978
Downloads
9,061
Views
Citations
From Normal vs Skew-Normal Portfolios: FSD and SSD Rules
(Articles)
Francesco Blasi
,
Sergio Scarlatti
Journal of Mathematical Finance
Vol.2 No.1
, February 28, 2012
DOI:
10.4236/jmf.2012.21011
6,499
Downloads
11,374
Views
Citations
A New Class of Time-Consistent Dynamic Risk Measures and its Application
(Articles)
Rui Gao
,
Zhiping Chen
Technology and Investment
Vol.4 No.1B
, January 17, 2013
DOI:
10.4236/ti.2013.41B008
5,226
Downloads
7,287
Views
Citations
Optimal Portfolio Strategy with Discounted Stochastic Cash Inflows
(Articles)
Charles I. Nkeki
Journal of Mathematical Finance
Vol.3 No.1
, February 28, 2013
DOI:
10.4236/jmf.2013.31012
5,865
Downloads
9,819
Views
Citations
Ex Post Efficient Set Mathematics
(Articles)
Christopher Adcock
Journal of Mathematical Finance
Vol.3 No.1A
, March 29, 2013
DOI:
10.4236/jmf.2013.31A019
5,702
Downloads
9,094
Views
Citations
This article belongs to the Special Issue on
Forecasting and Portfolio Construction
Relationship between Maximum Principle and Dynamic Programming in Stochastic Differential Games and Applications
(Articles)
Jingtao Shi
American Journal of Operations Research
Vol.3 No.6
, October 24, 2013
DOI:
10.4236/ajor.2013.36043
6,254
Downloads
10,507
Views
Citations
Analytical Framework for Market-oriented DSR Flexibility Integration and Management
(Articles)
Shi You
,
Junjie Hu
,
Kai Heussen
,
Chunyu Zhang
Energy and Power Engineering
Vol.5 No.4B
, November 20, 2013
DOI:
10.4236/epe.2013.54B259
4,350
Downloads
5,791
Views
Citations
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