Counterfeiting; Word-of-Mouth; Tie Strength; Purchase Drivers - Articles

Development of Word-of-Mouth Elasticity Measures for Tourism Product Categories (Articles)

Yimiao Chen, Fangyi Liu, Li-Ming Ho, Tom M. Y. Lin

Psychology Vol.3 No.9, September 25, 2012

DOI: 10.4236/psych.2012.39109 5,118 Downloads 9,015 Views Citations
Procedural Justice and Customer Post-Complaint Behaviour in Fast Food Firms in Port Harcourt, Nigeria (Articles)

Gibson Chituru Ogonu, N. Gladson Nwokah, Beatrice Chinyere Acee-Eke

American Journal of Industrial and Business Management Vol.9 No.2, February 28, 2019

DOI: 10.4236/ajibm.2019.92026 988 Downloads 3,852 Views Citations
On the Advertising of an Event: A Mathematical Approach (Articles)

Rosa Ferrentino, Carmine Boniello

Applied Mathematics Vol.8 No.11, November 28, 2017

DOI: 10.4236/am.2017.811119 1,258 Downloads 2,736 Views Citations
An Exploratory Study on the Electronic Word of Mouth Communication in Promoting Brands in the Online Platforms (Articles)

B. N. Malar Selvi, J. Edwin Thomson

Intelligent Information Management Vol.8 No.5, September 30, 2016

DOI: 10.4236/iim.2016.85010 3,736 Downloads 13,116 Views Citations
Exploring the Utility of Word of Mouth Advertisement in Improving Product Sales: The Case of Selected Companies in the Kumasi Metropolis of Ghana (Articles)

Maud Schall, Patrick Lebene Adonoo, Seth Christopher Yaw Appiah

Advances in Applied Sociology Vol.9 No.6, June 27, 2019

DOI: 10.4236/aasoci.2019.96018 1,067 Downloads 3,612 Views Citations
Exploring the Identification and Effects of “Opinion Leader” under Different Information Release Strategies (Articles)

Si Yang

Social Networking Vol.7 No.3, July 23, 2018

DOI: 10.4236/sn.2018.73013 955 Downloads 2,238 Views Citations
Effect of Service Quality and Brand Image on Repurchase Intention through Word of Mouth at Budget Hotels Airy Rooms (Articles)

Heri Prabowo, Widji Astuti, Harianto Respati

Open Journal of Business and Management Vol.8 No.1, December 23, 2019

DOI: 10.4236/ojbm.2020.81012 4,823 Downloads 10,049 Views Citations
This article belongs to the Special Issue on Consumer Behavior, Business and Marketing
Provide Consumers with What They Want on Word of Mouth Forums (Articles)

Yan Liu, Dahai Dong, Robert E. Burnkant

iBusiness Vol.5 No.1A, March 29, 2013

DOI: 10.4236/ib.2013.51A007 6,147 Downloads 9,568 Views Citations
This article belongs to the Special Issue on E-Commerce
Distributive Justice and Customer Post-Complaint Behaviour of Fast Food Industry in Rivers State, Nigeria (Articles)

Gibson Chituru Ogonu, N. Gladson Nwokah, Beatrice Chinyere Acee-Eke

Journal of Service Science and Management Vol.12 No.3, March 20, 2019

DOI: 10.4236/jssm.2019.123019 1,480 Downloads 3,699 Views Citations
The Influence of Relationship Quality on Electronic Word of Mouth for Mobile Review Site Users in Saudi Arabia Market (Articles)

Fathia Mohammed Issa

iBusiness Vol.13 No.4, November 4, 2021

DOI: 10.4236/ib.2021.134010 578 Downloads 3,095 Views Citations
Effects of Social Media Marketing on Brand Awareness Based on the Stimulus Organism Response Model in Developing Countries (Articles)

Inonge Lilembalemba, Jackson Phiri

Open Journal of Business and Management Vol.12 No.1, January 31, 2024

DOI: 10.4236/ojbm.2024.121035 1,034 Downloads 6,337 Views Citations
Antecedents of Plasma Blood Donor Repeat Intention: An Expansion of the Theory of Planned Behavior (Articles)

Oei I. Kristanto Aswandi, Asep Hermawan, Hermanto Yaputra

Open Journal of Applied Sciences Vol.16 No.5, May 7, 2026

DOI: 10.4236/ojapps.2026.165086 9 Downloads 129 Views Citations
Worker Recruiting with Favoritism and Bribery (Articles)

Gen Chen, Jun Tang

Theoretical Economics Letters Vol.5 No.3, June 26, 2015

DOI: 10.4236/tel.2015.53048 2,896 Downloads 4,203 Views Citations
RFID Anti-Counterfeiting for Retailing Systems (Articles)

Duy-Thinh Tran, Sung Je Hong

Journal of Applied Mathematics and Physics Vol.3 No.1, January 28, 2015

DOI: 10.4236/jamp.2015.31001 4,237 Downloads 6,280 Views Citations
An Introduction of Purchase Types and Happiness (Articles)

Zining Peng, Maolin Ye

Journal of Service Science and Management Vol.8 No.1, February 28, 2015

DOI: 10.4236/jssm.2015.81016 6,265 Downloads 8,881 Views Citations
Substandard/Falsification Antibacterial Agents: A Systematic Review of Liquid Chromatographic and Spectrophotometric Methods for Their Detection (Articles)

Pierrot Mwamba Tshilumba, Moke Muindu, Mutshitshi Kasongo, Gaelle Kalonji Mujinga, Mbedi Zabakani, Joel Kabadi Kasongo, Musumba Tshamba, Jean-Claude Nkwanga, Roland Marini Djang’eing’a, Pierre Duez, Jean-Baptiste Kalonji Ndoumba

American Journal of Analytical Chemistry Vol.10 No.8, August 26, 2019

DOI: 10.4236/ajac.2019.108024 733 Downloads 2,085 Views Citations
Three-year caregiver’s reports on driving performance: A divination or diagnostic tool for fitness to drive in Parkinson Disease patients (Articles)

Hoe C. Lee

Advances in Parkinson's Disease Vol.2 No.2, May 16, 2013

DOI: 10.4236/apd.2013.22009 3,884 Downloads 6,811 Views Citations
Psychological Resilience and Occupational Injuries (Articles)

Simo Salminen, Pia Perttula, Vuokko Puro

Psychology Vol.11 No.3, March 25, 2020

DOI: 10.4236/psych.2020.113031 809 Downloads 2,267 Views Citations
This article belongs to the Special Issue on Industrial-Organizational Psychology
Assessing Drivers of Infrastructure Delivery at the Metropolitan, Municipal and District Assemblies (MMDAs) in Ghana (Articles)

Joe Kingsley Hackman, Joshua Ayarkwa, Dickson Osei-Asibey, Theophilus Adjei-Kumi, Alex Acheampong, Godslove Ampratwum

Open Journal of Social Sciences Vol.9 No.6, June 10, 2021

DOI: 10.4236/jss.2021.96008 485 Downloads 1,911 Views Citations
Investigation of Stresses on Tie Band Used to Wrap and Fasten Rolled Coils (Articles)

Chongsun Lee, Ilsup Jung

Modern Mechanical Engineering Vol.2 No.3, August 31, 2012

DOI: 10.4236/mme.2012.23011 5,922 Downloads 9,711 Views Citations

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