Attitude towards the Brand - Articles - Scientific Research Publishing

Predicting Brand Perception for Fast Food Market Entry (Articles)

Torsten Teichert, Tobias Effertz, Marina Tsoi, Vladislav Shchekoldin

Theoretical Economics Letters Vol.5 No.6, December 4, 2015

DOI: 10.4236/tel.2015.56081 6,108 Downloads 10,213 Views Citations
Attitudes towards the Elderly: A Qualitative Study of Adults in Malaysia (Articles)

Farah Nadia Mohd Faudzi, Norhaniza Said, Suzila Ismail, Nor A’tikah Mat Ali, Mohd Azrin Mohd Nasir, Rosliza Ahmad

Open Journal of Social Sciences Vol.10 No.6, June 30, 2022

DOI: 10.4236/jss.2022.106032 389 Downloads 4,414 Views Citations
Chinese Female Undergraduate’s Explicit and Implicit Attitude toward Chinese Skincare Brands and Japanese and South Korean Skincare Brands (Articles)

Yuanyan Hu, Shengyan Qiu, Shaohua Chen, Jinghui Bi

Chinese Studies Vol.7 No.1, January 15, 2018

DOI: 10.4236/chnstd.2018.71001 1,265 Downloads 2,935 Views Citations
Research on the Influence of Conflicting Brand Crisis Information on Consumers’ Brand Attitude (Articles)

Jiuqun He

American Journal of Industrial and Business Management Vol.6 No.5, May 19, 2016

DOI: 10.4236/ajibm.2016.65056 2,591 Downloads 4,720 Views Citations
The Effect of Drama Types and Brand Familiarity on Brand Attitude in Brand Placement (Articles)

Ziying Liu, Ding Pan, Ya Xu

American Journal of Industrial and Business Management Vol.9 No.3, March 14, 2019

DOI: 10.4236/ajibm.2019.93033 1,522 Downloads 3,123 Views Citations
To Die at Home or to End Life in an Institution (Articles)

Liv Wergeland Sørbye, Simen A. Steindal, Svein Lyngroth

Open Journal of Nursing Vol.5 No.6, June 24, 2015

DOI: 10.4236/ojn.2015.56057 3,050 Downloads 5,592 Views Citations
The Influence of Attitudes towards Mathematics, and Metacognitive Awareness on Mathematics Achievements (Articles)

Clara R. P. Ajisuksmo, Grace R. Saputri

Creative Education Vol.8 No.3, March 31, 2017

DOI: 10.4236/ce.2017.83037 8,894 Downloads 21,805 Views Citations
This article belongs to the Special Issue on Indigenous Knowledge and Education
Impact of HEdPERF on Students’ Satisfaction and Academic Performance in Ghanaian Universities; Mediating Role of Attitude towards Learning (Articles)

Stephen Banahene, Jerry Jay Kraa, Philipine Aseye Kasu

Open Journal of Social Sciences Vol.6 No.5, May 18, 2018

DOI: 10.4236/jss.2018.65009 2,665 Downloads 9,297 Views Citations
The Effectiveness Comparison of Virtual Laboratory and Physical Laboratory in Nurturing Students’ Attitude towards Chemistry (Articles)

Murugan Mini Ratamun, Kamisah Osman

Creative Education Vol.9 No.9, July 26, 2018

DOI: 10.4236/ce.2018.99105 2,854 Downloads 7,699 Views Citations
Reflections of Urban Transformation on Horizontal City Landscape and Household: Adana Çukurova District Municipality Houses (Articles)

Tülay Öcal

Current Urban Studies Vol.7 No.4, October 24, 2019

DOI: 10.4236/cus.2019.74026 642 Downloads 1,719 Views Citations
Brand Attitude Process of Pop-Up Ads Used in Digital Marketing (Articles)

Osman Yetkin, Murat Basal

Open Journal of Social Sciences Vol.12 No.4, April 19, 2024

DOI: 10.4236/jss.2024.124011 364 Downloads 2,172 Views Citations
Pre-University English as Second Language (ESL) Learners’ Attitude towards Mobile Learning (Articles)

Harwati Hashim, Melor Md. Yunus, Mohamed Amin Embi

Creative Education Vol.7 No.8, June 3, 2016

DOI: 10.4236/ce.2016.78119 4,430 Downloads 7,685 Views Citations
This article belongs to the Special Issue on Higher Education Research and Development
Emotional Empathy, Social Distance and Attitude of Police Officers towards People with Mental Illness (Articles)

Olusola I. Akinbobola, Sheba Y. Zugwai

Psychology Vol.10 No.6, May 15, 2019

DOI: 10.4236/psych.2019.106054 1,803 Downloads 3,583 Views Citations
On the Development of Intangible Cultural Heritage Souvenir Based on the Perception of Tourists (Articles)

Haiying Liu, Fuli Han, Jingyi Wang

Journal of Service Science and Management Vol.13 No.2, April 26, 2020

DOI: 10.4236/jssm.2020.132023 1,414 Downloads 3,204 Views Citations
Gender and the 2018 U.S. Congressional Election (Articles)

James DeFronzo, Jungyun Gill

Open Journal of Political Science Vol.12 No.4, August 17, 2022

DOI: 10.4236/ojps.2022.124028 336 Downloads 1,448 Views Citations
The Relationship between Attitude towards School and Academic Performance of Students in Congolese Higher Education: The Moderating Role of Marital Status (Articles)

Lopez Tumana Maseka, Jianzhong Hong, Chunzhen Wang

Psychology Vol.15 No.7, July 19, 2024

DOI: 10.4236/psych.2024.157065 226 Downloads 1,695 Views Citations
The Impact of Consumers Witness Front-Line Service Employee Complaints on Corporate Brand Attitudes (Articles)

Jihua Zhang, Ming Tan, Ningning Wang

Open Journal of Social Sciences Vol.7 No.3, March 26, 2019

DOI: 10.4236/jss.2019.73037 944 Downloads 2,071 Views Citations
Mobile Based Learning and Examination: Students and Instructors Perceptions from Different Arab Countries (Articles)

Ayham Fayyoumi, Heba Mohammad, Hossam Faris

Journal of Software Engineering and Applications Vol.6 No.12, December 25, 2013

DOI: 10.4236/jsea.2013.612079 4,512 Downloads 6,810 Views Citations
Analysis of Factors Influencing the Strategic Choice of Brand Architecture (Articles)

Cancan Lu

Open Journal of Social Sciences Vol.2 No.9, August 26, 2014

DOI: 10.4236/jss.2014.29005 7,259 Downloads 9,668 Views Citations
Analysis of the Value of Brand Equity from the Perspective of Consumer Psychology (Articles)

Lintong Jiao

Open Journal of Social Sciences Vol.6 No.12, December 17, 2018

DOI: 10.4236/jss.2018.612007 1,788 Downloads 4,455 Views Citations

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